This post was originally published on 4 March 2016.
The second edition of Times of India Film Awards (TOIFA) will be held on March 18, 2016, at the Dubai International Stadium, Dubai Sports City.
The prestigious event will see power-packed performances by Shah Rukh Khan, Salman Khan, Varun Dhawan, Kareena Kapoor Khan, Jacqueline Fernandez, YoYo Honey Singh and many more leading Bollywood celebrities.
Bollywood going global
TOIFA is being promoted across India, Bahrain, KSA, Qatar, Oman and UK and fans are expected to travel from all these countries to Dubai, thus creating tourism receipts over the weekend for Dubai.
According to organisers, TOIFA is a global intellectual property that leverages the power of Bollywood to position destinations and brands in minds of global Indians.
The Times of India Group, India’s largest media conglomerate, is confident of repeating the success of the first edition in Vancouver, British Columbia, Canada, where over 40,000 live audiences witnessed the performances of the top most Indian film stars during TOIFA celebrations.